The leading pet retailer across South-East Europe

Our values

Animal welfare and quality

We prioritize animal welfare, ensuring the health and wellbeing of pets through rigorous quality control measures, sourcing nourishing ingredients, and promoting welfare in our supply chain.

Customer service and expertise

We provide exceptional customer service, sharing in-depth industry knowledge and professional veterinary support to ensure our customers receive the highest level of care for their pets.

Corporate responsibility, sustainability and innovation

We are dedicated to sustainability, ethical practices, and social awareness, promoting eco-friendly initiatives in the pet industry.

Omnichannel experience and innovation

Our omnichannel approach ensures that customers can enjoy their shopping experience, whether they prefer to visit our brick-and-mortar stores or take advantage of the convenience and accessibility of our digital platform through our online shop, fast commerce (Glovo), and loyalty program.

Key numbers

1M+

GDPR-compliant customer data

Competitive own brand portfolio in every segment and category

250+

Stores

200M+

EUR turnover

1700+

employees

Omnichannel experience

30K

Happy customers every day

150K

Loyalty app downloads

Online shops

0

Markets

0

News

26 Nov 2025
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News

Pet Centar Serbia Celebrates the Opening of Its 30th Store in Belgrade

26 Nov 2025
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News

Petkult Showcased at the World Cat Championship 2025

26 Nov 2025
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News

Pet Centar Serbia Opens New Store in Ĺ abac

Careers

Operating in 5 countries and 5 languages, with over 1,700 employees united in a common mission: to provide caring pet parents with all the support they need.